Russell Wendell Simmons was born in Queens, New York on October 4, 1957, the middle of three sons to bless the marriage of Daniel and Evelyn Simmons, a public school administrator and NYC parks administrator, respectively. Russell and Rick Rubin co-founded Def Jam Records, the legendary hip-hop label, in 1984.
Russell parlayed his success in music into several fashion lines, most notably, Phat Farm and Baby Phat. Meanwhile, as Chairman and CEO of his umbrella organization, Rush Communications, he also ran an ad agency, produced movies and TV shows, and published a magazine.
Forbes Magazine recently named Simmons one of "Hollywood's Most Influential Celebrities." And USA Today dubbed him one of the "Top 25 Most Influential People of the Past 25 Years," calling him a "hip-hop pioneer" for his groundbreaking vision that has influenced music, fashion, jewelry, finance, television and film, as well as the face of modern philanthropy.