Last week's column focused on six basic things you should know before writing a proposal. With this column, we address three more nuanced things to consider.
Some nonprofits create a "boiler plate" proposal and send it out to as many foundations and corporations as possible, hoping to "get a hit." That is one strategy, and sometimes it is appropriate. Making small modifications to a standard proposal is efficient, particularly when seeking to secure sponsorships and smaller grants. In general, we suggest a more targeted approach.