The signature pink ribbons are hard to ignore across Minnesota, with October being designated National Breast Cancer Awareness Month. This year, more than 3,000 Minnesotans, mostly women, will be diagnosed with the disease - and about 600 will die. Yet it's one of the most treatable cancers, with a five-year survival rate of 90 percent if it's found before it spreads. American Cancer Society spokesman Lou Harvin says there is just one thing worse than hearing the words "you have cancer." "And that is to hear someone say, 'Why didn't you come in earlier?'