So I asked my client, "Have you ever jumped off a cliff?" Well I have. Actually it was the day before my wedding. I was at Rick's Cafe in Negril, Jamaica. Now I'm no expert but the one thing I can tell you about jumping off a cliff is that you can't guarantee how you're going to land. Feet first, head first, belly fl op, become paralyzed, die...you just don't know and that's a scary feeling.