[caption id="attachment_19541" align="alignleft"]fundraisinggoodtimes.com/[/caption]We were recently inspired by a group of young professional women who came together on a Saturday morning to discuss fundraising for their upcoming conference. These women were under 40, energized, and engaged. They were getting ready to launch their sponsorship program and wanted guidance regarding how to solicit.
Engaged and effective nonprofit board members are the dream of board chairs and executives. “Ah, if only our board members were more engaged….” is a common refrain. “I can’t keep fighting my board,” is another. Board members also have concerns, “I don’t know why we have board meetings: the executive makes the decisions, and expects us to rubber stamp them.”
Successful fundraising requires qualified volunteer leadership. Whether you are launching an annual campaign or a capital campaign you need a campaign chair who is committed to your cause and willing to put in the time required to achieve your fundraising goal. The ideal chair makes your goal his goal. He is well respected, has a track record of leadership in local and regional fundraising campaigns, and the financial means to make a leadership-level gift. He is someone people cannot say “no” to, and he hates to fail. He allocates the necessary time to lead and manage the campaign, and provides pro-bono services. He is comfortable making the case and asking for gifts. He both attends and leads campaign meetings, bringing out the best in others, and encouraging all to give to their capacity.
Proper planning can set you up for fundraising success. Visualize your success, feel it in your heart, and then make sure the prerequisites for fundraising success are in place before you start soliciting. Here are three tips to launch your 2014 fundraising in the right direction.
[caption id="attachment_19320" align="alignleft"]fundraisinggoodtimes.com[/caption]Happy New Year! Are you beginning 2014 with your hopes pinned on a bountiful new year? Does your vision of December 2014 include smiling faces as you toast members of your fundraising team, celebrating a year that broke fundraising records? Are you dreaming of fundraising success, or are you planting seeds that can bear fruit this year and for years to come?
[caption id="attachment_19281" align="alignleft"]fundraisinggoodtimes.files.wordpress.com[/caption]Part two of a two part series
In our last column we asked you to reflect on your fundraising for the past year and to record your answers to three questions: What have you done well, which activities or strategies didn’t meet expectations, and were your goals realistic. In anticipation of the coming year, we suggest you use the wisdom gained from your reflections to lay the groundwork for 2014.
[caption id="attachment_19186" align="alignleft"]experiencegla.com[/caption]Part one of a two part series
The yearend can be a perfect time to reflect on your 2013 fundraising activities and to anticipate 2014. If you are a nonprofit CEO, board member, staff or volunteer we have three questions to focus your reflections.
“To everything there is a season and a time to every purpose under the heavens.” This is the biblical quote Beverly Robertson, president of the National Civil Rights Museum used to begin our conversation.
[caption id="attachment_19026" align="alignleft"]underthebutton.com[/caption]A cornerstone of successful nonprofit fundraising is trust. While there are many reasons to give, there are also reasons why people, foundations and corporations do not give. One reason is a lack of trust: donors and funders don’t trust the nonprofit to use the funds for the stated purpose. Here are some suggestions to help ensure your institution or organization retains a high level of trust from current and prospective donors.
[caption id="attachment_18991" align="alignleft"]myvhj.com[/caption]Let the holiday season begin! Thanksgiving ushers in six weeks of busyness as we reunite with family and friends for dinners, parties, and holidays such as Hanukkah, Christmas and New Year’s Eve. This is a time of gift giving. In addition to daily business and family activities our minds find time to weigh questions such as “What would my children enjoy?” and “When should I order the turkey?” and, of course, “How can I give to all the people I love without going broke?” In the midst of all this holiday activity comes the busy season for nonprofit fundraising. Some organizations and institutions encourage us to give before the year-end to take advantage of tax benefits, while others offer opportunities to remember those who are less fortunate. Still others invite us to imagine new expressions and manifestations of the arts, leadership, education, and science.